The Trusty Oak Blog

See How Easily You Can Plan a Month of Content in Less Than an Hour

Does content planning fall to the bottom of your to-do list? Or worse, doesn’t happen at all? Here at Trusty Oak, we get it. Our clients often delegate content planning… Read more »

Content Marketing

We Need to Talk About the 3 Pillars of Content: It’s a Game Changer

Despite your marketing efforts, you still aren’t achieving your goals. Don’t stress small business owners to multi-millionaire companies make the same mistake – the mistake of only posting promotional content…. Read more »

Girl sitting at desk looking at calendar

5 Tips For Delegating Content Marketing to Your Virtual Assistant

At Trusty Oak, we believe that we can all keep growing. That’s why we offer a variety of webinars, blogs, and events for our Virtual Assistants (VAs) and clients to… Read more »

CMS System

Content Management Systems (CMS) for your Small Business

What is a CMS, and why do you need one? Web-based software used to create and maintain websites is known as a web content management system or CMS. Today, content… Read more »

Your Guide to a Monthly Marketing Plan With Your Virtual Assistant

At Trusty Oak, marketing services are one of the most requested areas where clients ask for support. Therefore, we have virtual assistants versed in content creation, social media marketing, email marketing, website content strategy,… Read more »

laptop and desktop

Choosing the Right CMS for Your Website

Content marketing has consistently demonstrated that it is more cost-effective than traditional advertising. You’ll need a suitable content management system (CMS) to make content marketing work online. Investing in the… Read more »

Why Brand Identity and Consistency is Essential for Your Business

When I start working with clients as a graphic designer and marketing VA at Trusty Oak, one of the first questions I ask during a kick-off call is “do you… Read more »

Podcast Mic and headphones

Entrepreneurs: Why You Should Jump on the Podcast Trend

Podcasting has become one of the most popular ways to create and build brand awareness for a business. Whether you launch a show of your own, are invited to be… Read more »

5 Tips for Building Your Author Brand

There’s just something about earning the title of “author” that is extraordinarily satisfying. Writing a book is undoubtedly a huge accomplishment that takes a great amount of time and dedication,… Read more »

social media

Make the Most of Quarantine with These 5 Social Media Tools

It’s been over six months since the quarantine began. You’re surviving, you’re figuring it out one day at a time. By now, you’re probably glued to the Slack channels to… Read more »

Computer Avatar

How To Expand Buyer Personas with Personality Psychology

As small business owners, we often evolve and adapt our services to meet our client’s ever-changing needs. We aim to understand their pain points and provide new solutions to problems…. Read more »

The Relationship Between SEO and SEM in Digital Marketing

Search engine marketing is the umbrella term for anything that brings visitors to a website from a search engine. This includes both free traffic through Search Engine Optimization (SEO) and… Read more »