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Be a Beekeeper: How Non-Profits Can Fundraise During Covid-19

Over the past couple of months during the Covid-19 emergency, your emotions may very well have run the gamut

Guest Author Candice DeRiso: Is Your Marketing Content Any Good?

As entrepreneurs, we’re facing unprecedented uncertainty and challenges. The good news? We don’t have to go it alone. Now

Stay Ahead of the SEO Game: Why You Should Care About SEO

If you’re an entrepreneur, you probably already know that SEO is important for your online visibility. But what even

How to Develop a Marketing Strategy for Small Business: Part 2

I’ve developed a four-video series available on YouTube covering the basics of small business marketing strategy. This blog covers

How to Develop a Marketing Strategy for Small Business: Part 1

Marketing is an ongoing process that requires careful strategy. Any smart marketer has a plan, but is willing to

How to Create an Automated Workflow

This is our second post in a two-part series about automation. Find part one here. Workflow automations are becoming

Getting From Hesitation to Automation: 10 Reasons You Should Automate

Workflow automations are becoming increasingly popular, and more and more automation platforms keep popping up. Despite the hype, when

What is the Difference Between a Marketing Strategy and a Plan?

When clients approach us for marketing assistance, they usually come armed with some fantastic ideas. In our initial delegation

7 Tips for Writing Killer Marketing Emails

Many business owners either fear writing marketing emails, or don’t know where to start. Our advice? Let emails and

Another Happy Marketing Client: Bake Austin Case Study

Pascal Simon is the owner and founder of Bake Austin, a successful baking school and bakery, famous for its

Ebooks Don’t Have to Be Scary: A Primer

Maybe you’ve heard before that you should be creating content offers to generate more leads for your business. According